Developing Digital Solutions
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Raise Money with a Talk-Show

Raising Money (Live Shows) Before embarking on the fundraising journey, begin by asking a few questions. 1. What’s the story? 2. Why should people support it? 3. How will we share the story with the world? 4. What will we do when the world knows our story? #3 is where Lake Labs develops a creative…

New Partnership News

At Lake Labs, we are excited to announce our new joint-venture with Go Local Video! Go Local Video, the video production arm of Go Local Advertising, is the leader in production videos for digital marketing. Their expertise in production, editing, and Social Media marketing, paired with our expertise in entrepreneurship, communications, and wholistic digital marketing…

Battle of the Brands

Brand is the “name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.” Initially, Branding was adopted to differentiate one person’s cattle from another’s by means of a distinctive symbol burned into the animal’s skin with a hot iron stamp, and was subsequently used in business, marketing and advertising. A brand is the…

How do video and recruiting jive?

The changing scope of technology delivers more opportunity and often times, confusion. Video within a website is perhaps the single most important component.  According to 25 Amazing Video Marketing Statistics, 80% of internet users remember the video ads they watch, which means video advertising is even more relevant. So, what about business? Attracting, retaining, and…

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